How does branding work? By now we know customers are the core of a business. Analysing consumers and customers behaviour to identify their needs and what they value most is the key. And, based on what customers value you can identify the business gaps for a new product/service or both. Also, considering factors and forcesContinue reading “Brand Management 1”
Category Archives: Marketing Core
Marketing Core-4 Analysis
F&F External environment: F&F External environment: Due to the PESTEL analyse the environment has a little or no control over external environment. The external environment are two types, 1) the micro-components of the external environment and 2) the macro-components of the external environment “PESTEL”. The micro-components of external environment includes external factors and forces thatContinue reading “Marketing Core-4 Analysis”
Marketing Core-3 Analysis
F&F Macro Environment by PESTEL: A sober man is scared of a weak enemy too (Baines, 2008, cited Sirius, c, 100 BC). There are two types of external environments 1) those factors and forces that don’t have immediate impact on the performance of an organization, however they do in long-term 2) Those factors and forcesContinue reading “Marketing Core-3 Analysis”
Marketing Core-2 Analysis
Introduction: In the previous marketing blog I explained what is marketing core and as I promised here is the blog about Customers behaviour measurement and the internal factors and forces within the organisations, here F&F is given as an example so you will experience the measurement and analysis in action to observe the marketing better.Continue reading “Marketing Core-2 Analysis”
Marketing Core-1 Analysis
Marketing is shaped by various of models, analytical methods to identify the business issues/risks and opportunities that have negative/positive impacts on business/project objectives. As well as, creating a new marketing strategy and implement them efficiently to achieve the objectives.
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